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 Carnival Cruise LinesAbout Carnival Cruise Lines

Carnival, founded in 1972 and headquartered in Miami, is the world's largest cruise line. The line's humble origins pigeonholed it as the cruise industry's version of a floating fraternity party for a long, long time. But that was yesterday, and while Carnival still commands a certain reputation for a flashy, neon-esque atmosphere -- and by no means skimps on elaborate lounges and discos -- its ships continue to evolve. The current generation of vessels have a more sedate design, better-suited to longer sailings.

In particular, Carnival's earned kudos for enhancing cuisine (never a high point in the old days), investing in a top-notch children's program, and expanding its itinerary offerings beyond its traditional Caribbean and Bahamas trips to regions like Alaska and Atlantic Canada. It offered its first European itineraries in 2002 (Carnival Legend sailed a few cruises after its inauguration in Harwich), and in 2005, Carnival Liberty spent a full season in Europe -- a first for the line. The line has also taken advantage of the fastest growing cruise segment in the United States, short vacations of three to five nights, and has deployed most of its Fantasy-class ships to those markets. Those ships are currently being redone to include updated bathrooms, children's areas, and all will offer water parks and adult serenity decks to compete with similar size vessels (more on Fantasy updates in fleet section).

Carnival is one of the world's most innovative cruise lines. In 1996, Carnival debuted the first passenger vessel to exceed 100,000 tons Carnival Destiny. It was also the first major cruise line to build and operate a completely smoke-free cruise ship, Carnival Paradise. After nearly six years of butt-free sailings, the ship, now deployed in California, has gone to a "limited smoking" policy where guests can light up in the casino and just a couple of bars and lounges, but not in cabins nor most public spaces, even outside -- except for midship-only on the Lido deck.

Standard cabins now include robes, and the "Carnival Comfort Bed" sleep system features deluxe new plush mattresses, soft duvets, high quality linens and upgraded pillows. (Suite passengers have a "suite pillow menu" from which to select a specific pillow of their liking.)

But perhaps the biggest potential improvement is the quantum leap in culinary quality due in part to the new partnership with Michelin three-star chef, Georges Blanc, who is developing new menu entrees fleetwide and instituting training for Carnival chefs both in his Vonnas, France, restaurant and aboard the ships themselves.

Carnival also pioneered the concept of building regional drive-to ports, expanding its embarkation centers beyond Miami to places like New Orleans, Mobile, Jacksonville, Port Canaveral, Galveston, Norfolk, Charleston and New York. It has built a cruise port in Long Beach, California, to take advantage of sailings to the west coast of Mexico.

The company offers a vacation guarantee program that allows passengers unhappy with their cruise the chance to disembark at the first port and get a refund. They also provide senior discounts via AARP, as well as very successful weddings at sea and golf offerings.

 

 

 

 Celebrity CruisesAbout Celebrity Cruises

As Celebrity Cruises enters a new era of larger ships and higher capacity, don't mourn just yet for the little cruise line that offers personalized service. After all, no one believed that Celebrity could maintain its standards with the birth of Millennium-class ships, and it managed quite nicely, adding a series of enhancements that pleased even the most stalwart fans of smaller ships.

It's true, though, that Celebrity, Celebrity Solstice, Celebrity Equinox and Celebrity Eclipse come in at 118,000 tons, bigger than even largest ships in Carnival's fleet. Debuting in 2008, 2009 and 2010 respectively, these ships aim to rock the notion that a cruise line that positions itself in the "premium" market must keep its ships small and cozy. All are about 30 percent larger than the line's Millennium-class ships.

As well, Celebrity has also announced it will build a fourth Solstice class ship. The as-yet unnamed vessel will be slightly roomier (122,000 tons, same passenger capacity) and will cost somewhat significantly more ($798 million as opposed to the $640 million tab for each of the first three).

Prior to these latest "new" ship developments, Celebrity Cruises has spent the past few years focusing inward, on upgrading onboard services and amenities. Beginning after the launch of Constellation, the last Millennium-class ship, in 2002, the company turned its attentions inward. The goal was ambitious: to introduce enhancements that would position the cruise line as a legitimate Crystal competitor, albeit with a younger passenger demographic.

The program debuted on Millennium in 2002 and includes, among other features, poolside massages and elegant afternoon tea in RMS Olympic, the ship's sophisticated alternative restaurant. (Afternoon tea is now a staple on the other Millennium-class ships and their alternative restaurants as well.) Elaborate midnight buffets now give way to fabulous lunchtime spreads. Cova Cafe di Milano provides a new continental breakfast alternative. And Michael's Pub, the line's cigar lounge, has been transformed into an intimate piano bar now known as Michael's Club.

Other features and services include enhanced adult enrichment programs, more interesting and tempting shops in the Emporium complex, "welcome aboard" sparkling wine and mimosas on embarkation, a spa cafe dinner option, and wine tastings, a revamped sports deck, extensive golf programs, and the innovative Acupuncture at Sea program (taking over the space once occupied by Notes on the Millennium-class ships).

With the launch in 2004 of its wildly successful Celebrity Expeditions program, the line has been able to offer its upscale, active passenger base a new option: More unusual cruise experiences.

Focusing on the Galapagos Islands, Celebrity has become the only big-ship cruise line to offer year-round sailings. But wait: You won't find Millennium or Celebrity Galaxy trawling these small-ship waters. Instead, the company has acquired the former Sun Bay I, a 2,329-ton 98-passenger vessel, and transformed it into Celebrity Xpedition. The aim? To combine the line's big stylishness with more adventurous destinations.

Celebrity was founded in 1989 by the Greece-based Chandris Group, which established the line's reputation as an upscale big-ship operator. Celebrity was acquired by Royal Caribbean in 1997 and now operates as its sister cruise line.
 
 Costa CruisesAbout Costa Cruises

What began as a fleet of freighters transporting fabrics and olive oil between Genoa and Sardinia in the mid-1800's is today the largest and most modern cruise fleet in Europe. Costa Cruises, which became a fully owned subsidiary of Carnival Corp. in 2000, is an Italian company with a modern fleet of ships, worldwide itineraries and a distinct Italian personality.

The Costa fleet sails under the "Cruising Italian Style" banner -- offering a product that combines the sophisticated elegance of a European vacation with the fun and spirit of the line's Italian heritage. Costa's international family of ships spans the globe offering cruises of seven days and longer throughout the Caribbean, the Mediterranean, Northern Europe and trans-Atlantic.

"Cruising Italian Style" can be interpreted two different ways. Some passengers have disliked Costa because of the extensive smoking aboard their ships, but following Italian government regulations ashore, Costa has severely limited smoking to designated areas in lounges. Dining venues and bars are now smoke-free. Other travelers overlook these factors and enjoy the European atmosphere -- after all, Mediterranean-influenced cuisine, regional wines and warm, rich decor are all part of the Italian tradition. Alas, Italian stewards, part of the line's heritage, are no more. Cabin and dining room stewards are now hard-working and passenger-pleasing Filipinos. As they speak English, the former criticism of English-speakers that they were not understood has been ameliorated.

Costa is easily Europe's most innovative cruise line, with an aggressive building program. In July 2006, the cruise line launched its newest biggest-ship-ever, Costa Concordia, which was followed in May 2007 by sister ship Costa Serena. In addition, Costa announced its expansion into the Asia Pacific. During the summer, the Costa Allegra began sailing from China, and in Winter 2006/2007 Costa Classica and AIDacara began departing from Dubai, with the Costa Marina leaving from Singapore. Two more ships, as yet unnamed twins, at approximately 92,700 tons each, are being built for delivery in spring 2009 and autumn 2010.

 Cruise WestAbout Cruise West
When the West family, the founders and owners of Cruise West, began offering unique and personal travel experiences in Alaska more than 61 years ago, a philosophy commenced that remains true to this day: provide up-close travel that focuses on the destination -- its scenery, wildlife, natural history and culture -- all in the company of limited numbers of like-minded travelers. The company expanded from land tours to its first Alaska ocean cruise offering in 1958, originating the passenger cruise market in the 49th state.

Move forward 50 years and Cruise West is the largest small-ship player in Alaska, and in a growth mode with the acquisition in 2006 of Clipper Cruise Line's Yorktown Clipper (renamed Spirit of Yorktown) and Nantucket Clipper (renamed Spirit of Nantucket, and then renamed again Spirit of Glacier Bay). In 2008 the line will have eight ships in Alaska for the summer season -- the ninth Cruise West ship, Pacific Explorer, stays in Costa Rica.

The ships are mostly American-flagged and American-crewed, except Spirit of Oceanus, which is flagged in the Bahamas and has an international crew. Pacific Explorer is flagged in Costa Rica and has a Costa Rican crew. The U.S.-flag status allows Cruise West to operate unique routes within American waters that most other cruise lines cannot. While magnificent sweeping views are certainly abundant in every one of Cruise West's destinations, it's the glory of the details -- as viewed from the shallow-draft vessels -- that provide the most rewarding memories. See an eagle in a tree on a tiny rocky islet, or the barnacles on a humpback's fin.
 Crystal CruisesAbout Crystal Cruises

Crystal Cruises offers an intriguing hybrid style of cruise experience. The line is decidedly upscale -- but its ships, unlike its luxury niche competitors, are big ones, carrying 940 passengers and more.

Crystal, owned by NYK Line of Japan and based in Los Angeles, was founded in 1990. The line was long a two-ship fleet; 940-passenger Crystal Harmony was launched in 1990 and 940-passenger Crystal Symphony soon followed. Its newest addition, the 1,080-passenger Crystal Serenity, debuted in summer 2003. Crystal Harmony actually left the line in 2005, returning it to two-ship status once more.

Crystal Serenity, the line's largest ship, introduced new Crystal signature features, such as a sushi bar, a second paddle tennis court, and a boardroom with wine cellar. Serenity boasts a state-of-the-art children's facility called Fantasia; also onboard is a teen center. The ship has an indoor/outdoor pool as well as the standard centerpiece pool. Keynote facilities, like the Computer University@Sea and the spa, were expanded. And Crystal Serenity offers a higher ratio of balcony cabins; 85 percent of all outside staterooms have verandahs.

 Cunard LineAbout Cunard Line
 
Cunard Line, a subsidiary of Carnival Corporation, has a long and illustrious history. The line was founded in 1840 by Samuel Cunard, a businessman from Halifax, Nova Scotia. Cunard applied for and received a contract from the British government to carry the Royal Mail from Britain to North America on a fleet of steamships that would maintain a weekly service. The first route was from Liverpool to Boston via Halifax, but the western terminus was soon moved to New York.

Throughout the 19th century, Cunard Line produced larger, faster and more luxurious ships. Their ships never pushed technological boundaries -- when a new technology was proved by other lines, Cunard adopted it. The line also could boast never having lost a life at sea due to failure of ship or seamanship.

At the beginning of the 20th century, Cunard applied for and received a subsidy from the British government to build a pair of ships that would not only be the largest in the world, but the fastest. The government agreed to the subsidy to keep the Cunard Line British at a time when J. P. Morgan, the American financier, was acquiring steamship companies in an attempt to form a trust. In return for the subsidy, Cunard Line agreed to permit their ships to be used as armed merchantmen in time of war. The two new liners, Mauretania and Lusitania, were one third larger than any existing ship and powered by turbine steam engines, a new technology. Mauretania was the slightly faster sister and quickly took the North Atlantic speed record (and held it for a record 22 years). She had a long, profitable career. Lusitania, on the other hand, was less fortunate. Continuing to carry passengers and cargo during World War I, she was sunk by a German U-boat off the coast of Ireland.

Cunard's express liners carried three classes of passenger: first, second and steerage. First class was opulent, with public rooms imitative of the decor of country houses and hotels. Second class was comfortable and cheaper. Steerage was for immigrants. Even though immigrant fares were low, the volume of immigrants carried made this the most profitable class of passenger.

Between the world wars, Cunard fielded a fleet of three grand liners on the premier Southampton to New York run: Mauretania, Aquitania (a larger four-funnel ship that would sail for 35 years) and Berengaria, a former German liner (Imperator) that had been surrendered as war reparations.

In the late 1920's Cunard lay down plans for a pair of liners that would be capable of maintaining the weekly service between Southampton and New York. Construction was delayed by the Great Depression, but the British government issued loan guarantees on the condition that Cunard merge with its rival, White Star Line. Cunard-White Star Line launched Queen Mary in 1935 and Queen Elizabeth in 1939. Queen Mary won the speed record for the North Atlantic from the French liner Normandie and kept it for the next 16 years.

Both Queens and numerous smaller Cunard ships served with distinction as troop carriers during World War II. Winston Churchill credited the two Queens with shortening the war in Europe by a year, as they were able to transport 10,000 troops each trip -- without escort -- because of their speed.

After the war, Cunard resumed trans-Atlantic service with their Queens and a large fleet of smaller ships, including the notable Caronia, Cunard's first purpose-built cruise ship. With the arrival of the jet airplane, however, the profitability of line voyages between ports, of ship travel as transportation, declined. Cunard's ships began to lose money, and, one by one, they were withdrawn from service. Queen Mary was withdrawn in 1967 and sold to the City of Long Beach, California, to become a hotel and conference center. She remains there to this day, having been a shoreside attraction longer than she sailed the seas. Queen Elizabeth was withdrawn in 1968. She later burned in Hong Kong harbor, as she was fitting out to become a floating university.

In 1960, the British government agreed to lend Cunard money for the construction of a new liner on the condition that the ship could be requisitioned for national service in an emergency. In 1967, Queen Elizabeth II launched Queen Elizabeth 2, named for the earlier ship, Queen Elizabeth. QE2, as she became known, made her maiden voyage in 1969, as a two-class ship for crossings and a one-class ship for cruises. To replace inefficient steamships, Cunard acquired two ships already being built, launched in 1971 and 1972 as Cunard Adventurer and Cunard Ambassador.

From the 1970's until the 1990's, Cunard Line passed through a series of owners that tried successively to build or buy running mates for QE2. The first was Trafalgar House, a properties investment company that acquired Cunard in 1971. They commissioned two new ships for the line, Cunard Countess and Cunard Princess (Cunard Ambassador was gutted by fire, and Cunard Adventurer was sold).

In 1982, the British government requisitioned QE2 to serve as a troopship in the Falklands campaign. Upon her return she was refurbished and returned to cruising.

In 1984, Cunard acquired Norwegian American Cruises and their highly regarded ships, Sagafjord and Vistafjord. In 1986, the line acquired Sea Goddess I and Sea Goddess II from Norske Cruises.

In 1987, QE2 was re-engined. Her trouble-prone, bulk oil guzzling steam turbines were removed and replaced with diesels. The improvements in fuel efficiency and reliability ensured the ship's survival.

In 1994, Cunard, by then a division of Norwegian conglomerate Kvaerner, acquired Royal Viking Sun, the last surviving ship of Royal Viking Line.

In 1998, Cunard was acquired by Carnival Cruises, which merged the management of Cunard with Seabourn, their other luxury brand. By that time, Cunard was down to two ships, QE2 and Vistafjord (later renamed Caronia). Carnival's chairman, Mickey Arison, had big plans for Cunard. With the deep pockets of Carnival Cruises behind them Cunard commissioned a new liner, one which would be superlative in every way.

The year 2004 was a momentous year in Cunard's history. In January, Queen Mary 2-- the largest, longest, highest, and most expensive ship ever built -- was christened by Queen Elizabeth II and made her maiden voyage attended by worldwide media coverage. In May, Queen Mary 2 took over the North Atlantic liner service between Southampton and New York and became the flagship of Cunard Line. In that month QE2 was repositioned to make cruises out of Southampton for the British market. In November, QE2 became the longest serving ship in Cunard's history, and Caronia was sold.

And 2004 was momentous for another reason. As one of the Carnival family fleet of cruise lines, Cunard was later in the year moved under the Princess/P&O Cruises umbrella, where its operations will now be overseen by an almost entirely new staff (both onboard and on shore).

 Disney Cruise LineAbout Disney Cruise Lines

When Disney execs decided to enter the cruise business they looked back to the 1920's for inspiration. The result: Both Disney Magic and Disney Wonder resemble luxurious ocean liners of a bygone era that just happen to have all the modern bells and whistles to boot. The twin ships' elongated dark blue hulls, matching red funnels and elaborate yellow insignias make these sleek ships a beautiful sight to behold in port.

Inside, the ambience is casually elegant with plenty of subtle nods to the Mouse that started it all, from the etched-in-pewter characters bordering the atrium to the hidden mini Mickeys in the adults-only restaurant's china pattern. What Disney Cruise Line does best though is prove that "elegant" and "family friendly" don't have to be mutually exclusive.

Disney offers one of the most unique cruise experiences afloat. With these ships, Disney has introduced a number of innovations. Chief among them are its cabins with a bath-and-a-half and a rotating dining room schedule in which passengers eat at three different restaurants, albeit with the same tablemates and wait staff. It was the first cruise line to launch the "soda card" concept, an idea which has been picked up by competitors, and now they've even gone one better, offering soda gratis in the three restaurants and at the self-service beverage station on the pool deck.

Equally distinctive is what Disney ships don't have: casinos or libraries.

As of 2004 there are three new public spaces aboard each ship: Diversions, Cove Cafe and a new college-dorm-meets-coffee-bar place for teens. Cove Cafe is the adults-only coffee bar, located next to the Quiet Cove pool. It's a great place to relax on comfortable couches, watch TV, check e-mail or read one of the many magazines on the shelves. Sports enthusiasts now have Diversions, located in the entertainment district and styled after an English sports pub. The former ESPN Skybox (in the forward funnel of the ship) was transformed into a new space for teens (called Aloft on Wonder and The Stack on Magic). In addition to the public space changes, cabins received better quality mattresses, thicker towels (including bath sheets) and sateen bed linens.

In February 2007, Disney released the long-awaited news that it had signed a letter of intent with Germany's Meyer Werft to build two new ships. They'll be significantly larger than Disney Magic and Disney Wonder -- two decks higher and measuring 122,000 tons. While the passenger count is 2,500, it's important to note that Disney's 150 percent load factor (the highest in the industry because of all those kids), the typical passenger count onboard will be in the range of 3,750. These vessels, measuring 122,000 tons and carrying 2,500 Disney has said it plans to expand its line beyond the original two ships; while rumors are constantly abuzz about when the company will make that commitment, as of now Disney has refused to comment on the topic.

 Holland America LineAbout Holland America Lines

If you had to pick one word to describe the Holland America Line, that word would be "venerable." The line is arguably the most historic and tradition-laden on the seas today. Its first ship, the 1,684-ton Rotterdam, set sail on a voyage between Holland and New York in 1873 and today HAL ships sail all around the globe.

The line originally was named The Netherlands-America Steamship Company, but soon became known as the Holland America Line because it carried great numbers of immigrants from Holland to America. The company concentrated on the trans-Atlantic passenger trade, as well as the commercial freight shipping business until the 1970's. Its first purpose-built passenger ship was built in 1973, and since then, the line has concentrated on cruise vacation travel. In 1978, Holland America moved its headquarters from Rotterdam to Stamford, Connecticut. The company's headquarters then moved to Seattle, Washington in 1983, in order to consolidate operations with an Alaska tour company, Westours (Holland America had purchased a controlling interest in Westours in the early 1970's). In 1988, Holland America purchased Windstar Cruises, operator of four- and five-masted computer-guided sailing ships.

A year later, the behemoth Carnival Corporation acquired the Holland America Line, which remains headquartered in Seattle, Washington.

Holland America may now be a U.S.-based cruise line, but it continues to maintain strong ties with its Netherlands heritage. Ships in its fleet -- since the 1890's and continuing today -- bear the suffix "dam." Most of the names are inspired by actual dams that traverse the rivers of the Netherlands. In other cases, such as with its Vista-class of ships, the names represent points of the compass (Oosterdam is East, Westerdam is West, Noordam is North, etc.). Many of the names are in their fourth, fifth or sixth incarnations. Eurodam, HAL's newest offering, will come online in June 2008, the first in the line's new Signature Class.

Another nice traditional touch: In the summer of 2003, Holland America celebrated its 130th anniversary in Rotterdam, its founding city. It was a royalty-studded gala in which the townspeople lined the docks to celebrate their most famous homegrown enterprise. The celebration had another purpose: to inaugurate the 85,000-ton, 1,848-passenger Oosterdam. The Oosterdam is the second in the line's Vista-class ships, the largest vessels in Holland America's history. The third Vista-class ship, the Westerdam, was launched in April 2004; the fourth and final, Noordam, debuted in March 2006.

The Vista-class ships are not the only news from the line of late. At the end of 2003, Holland America announced a new initiative, known as the "Signature of Excellence." Under the initiative, completed in early 2006, the line has spent over $225 million to enhance its fleet in areas of guest accommodations, public rooms, dining, service and enrichment programs.

HAL's Ryndam, which underwent an extensive dry docking in summer 2003, was the first ship in the fleet to emerge with the full "Signature of Excellence" refurbishment; Noordam was built with enhancements in its architecture.

Some of the changes include an early embarkation program that allows guests to board as early as 11 a.m.; a new Culinary Arts Center for cooking demonstrations and classes; table-side waiter service in the ships' casual dining venue, Lido Restaurant; exclusive "Medallion Shore Excursions" at its exotic destinations, such as Asia and Africa; an expanded "Speakers Program"; new Greenhouse Spas on all ships, offering exclusive treatments in thermal suites and hydro pools; the "Explorations Cafe" to serve as a multidimensional venue for onboard programming; 24-hour concierge service for suite guests; and more extensive youth programs.

 MSC CruisesAbout MSC Cruises

Mediterranean Shipping Company's MSC Cruises may be a relatively new entrant in cruising's leisure travel niche (it was formed in 1987), but the Geneva-based firm is one of the world's biggest players in international shipping -- MSC currently ranks as the second largest container company.

Subsidiary MSC Cruises, which is based in Naples, was conceived around the premise of offering Europeans an affordable cruise vacation -- a concept that was fairly revolutionary in 1990. Today, it competes primarily against Genoa-based Costa Cruises (as well as smaller, more regional lines like Spain's Pullmantur).

The big difference between MSC and Costa, its main rival, is that the latter is owned by Carnival Corporation, and has begun to sport ships that more reflect the Carnival Cruise Lines ambience (indeed, Costa's newest ships are built on the same platform as Carnival's Conquest class of ships and designed by Joe Farcus, Carnival's longtime theatrical maestro). MSC, which shows an equal commitment to not only building new ships but also expanding its passenger demographics, is privately owned and, as such, the designs of its vessels are unique to the line.

MSC Cruises was created when Gianlucci Aponte, owner of Mediterranean Shipping Company, acquired Starlauro, a one-ship cruise line whose fleet consisted of the Achille Lauro (which had been hijacked by Palestinian terrorists in 1986). This first ship continued its troubled history even while under the MSC flag -- in 1996, the Achille Lauro, while sailing a passenger cruise, caught fire off the coast of Africa and ultimately sank. All passengers were safely rescued.

Other ships in MSC's early fleet include MSC Melody and MSC Rhapsody (both are still sailing under the MSC flag though are not marketed to North American travelers).

The turn of the millennium was a massive breakthrough for MSC, which for the first time commissioned its own series of new-builds. MSC Lirica, a 59,058-ton, 1,445-passenger vessel, was the first to emerge in April 2003; MSC Opera, just slightly larger and carrying 1,756 passengers, debuted in June 2004. Both were christened by Italian goddess Sophia Loren.

Since then, the eight-ship fleet was bolstered by the acquisition of several vessels from the now defunct First European/Festival. Now named MSC Armonia and MSC Sinfonia, both ships measure 58,625 tons and carry 1,566 passengers.

The introduction of a new class of ships -- larger, more amenity laden and featuring an even higher ratio of private verandahs -- emerged with MSC Musica. Measuring 89,600 tons and accommodating 2,550 passengers, that class "master" was launched in June 2006; siblings include MSC Orchestra (debuted in spring of 2007). Following is MSC Poesia, scheduled for launch in spring of 2008. MSC Mignifica, the fourth ship in the Musica-class, will launch in spring 2010.

But MSC's biggest forward foot to date has been its plan to build a duo of 133,500-ton, 3,300-passenger vessels – MSC Fantasia and MSC Splendida. The largest ships to date for the line, the two post-Panamax sized vessels are based on an absolutely unique protoype for the line. The ships are now under construction at Aker Yards France and will ultimately debut first-ever features such as a Happy Island of concierge suites and the line's first glass-covered pool. Fantasia's debut is slated for fall of 2008 and Splendida's launch is planned for spring 2009 -- which means MSC Cruises' fleet will be 12 ships strong by 2010.

 Norwegian Cruise LineAbout Norwegian Cruise Line

Miami-based Norwegian Cruise Line (NCL) is notable for revolutionizing the cruise experience via its "Freestyle Cruising" philosophy. Meant to eschew traditional cruise line stuffiness -- in dress codes, dining options and even entertainment offerings -- NCL has inspired other lines to copy its more successful "freestyle" concepts. NCL has also carved itself a niche in the homeland cruising specialty, featuring departures from a number of continental U.S. homeports that include New York, Seattle, Charleston, Houston, New Orleans, Boston, and Philadelphia, among others.

Aiming to operate the cruise industry's youngest fleet, the line is focused at present on selling off pre-Freestyle designed ships. As such, NCL recently announced that three -- Pride of Aloha, Norwegian Majesty and Norwegian Dream -- will be departing the fleet in the next two years. Though the line actually reversed its plans in one instance: Pride of Aloha, which finished its Hawaii slate of itineraries, will be transferred to Miami. There, under the ship's original name -- Norwegian Sky -- the vessel will sail three and four night Bahamas cruises from Miami.

With its newest ships, NCL is testing a number of land-based amenities, like luxury villas, martini and champagne bars, interconnecting cabins, onboard bowling alleys, and electronic restaurant reservation systems. Another distinction is NCL's revolutionary (for mass-market cruising) disembarkation policy, so relaxed that it is more resort-like than cruise-like. In addition, it is the only cruise line to offer year-round Hawaiian itineraries. At present, the one time NCL America fleet of three ships has been significantly downsized; only Pride of America remains in Hawaii.

Starting with one ship in 1966, NCL was first established by Oslo-based Klosters Rederi A/S, one of Norway's oldest and most respected shipping firms. Its first ship (M/S Sunward) repositioned from Europe to the then-obscure Port of Miami for Caribbean cruising. Adding four more vessels by 1971 and the former S/S France (renamed the Norway) in 1979, NCL was on its way to becoming an industry leader and one of the largest cruise companies in the world.

Malaysia-based Star Cruises acquired NCL in 2000. As a result of the investment by Star Cruises, the largest Asian-based cruise line, NCL underwent an unprecedented growth spurt that resulted in the introduction of ships specifically designed to carry out its Freestyle innovations. To date, the line has launched eight brand new ships since 2001.

In 2007, NCL entered into another chapter when Apollo Management agreed to become a 50 percent owner of the cruise line, sharing leadership with Star Cruises. The cost for half the company? A mere $1 billion. Since then, NCL has massively committed to Freestyle 2.0, a new initiative to upgrade services and programs on existing ships -- including spending $50 million alone on dining enhancements.

The line is also selling off older vessels, and plans to launch an entirely new design of ships, called F3, in 2010.

 

Hurtigruten About Hurtigruten Line

Editor's Note: You may remember Hurtigruten as Norwegian Coastal Voyage, which was the name the line used to market itself in the United States. But as of September 2007, there will be only one name, Hurtigruten, used worldwide.

Hurtigruten (meaning "fast route" in Norwegian) began life in 1893. Then, as now, the line served the isolated towns and villages sprinkled throughout the shoreline and fjords of Norway's western seacoast between Bergen on the south and Kirkenes, about 240 miles above the Arctic Circle. Known fondly as the coastal steamers or the mail boats, these vessels provided a vital lifeline to areas isolated from other forms of transportation.

With the passage of time, extra services have been offered and additional markets tapped. A Hurtigruten cruise is likely to include a mix of traditional cruisers, along with passengers traveling point to point along the coast, and some ferrying their cars as well. The couple sitting next to you at lunch may be booked in a luxury suite, or may be aboard so short a time they didn't book a cabin at all. And the ships still carry freight (but not mail), so a voyage on this line is comprised of a handful of extended port calls interspersed with several shorter stops each day, many just long enough to load and offload cargo.

Over the years, Hurtigruten has kept the number of ships in its fleet relatively stabile, constantly modernizing both amenities and technology with each new-build, retiring an older, smaller, less sophisticated ship for new ones brought online. In this way the company has hit on a formula that fosters growth and modernization without outstripping the demand for berths.

Hurtigruten has also expanded the span of its cruising region to include, along with its signature fjord and coastal trips, expedition cruising to Spitsbergen, Greenland, Antarctica and the Chilean Fjords.

Though comfortable and, in the case of the most recent builds, stylish, these ships lack many of the trappings emblematic of cruising: casinos, organized activities, entertainment, etc. In Hurtigruten's own words, on their voyages Mother Nature provides the entertainment, and interaction with fellow travelers and spectacular scenery is the main draw.

 

 Oceania CruisesAbout Oceania Cruises

The brainchild of cruise industry veterans Frank Del Rio and Joe Watters, former heads of Renaissance Cruises and Crystal Cruises respectively, Miami-based Oceania Cruises emphasizes a destination-intensive floating-hotel experience with top-notch food and superior service. The cruise line originally chartered vessels from the now-defunct Renaissance Cruises' (its 684-passenger R1 and R2, renaming them Regatta and Insignia). Its third ship -- another Renaissance R-class vessel -- joined the fleet in 2005 and is named Nautica. The company now owns its ships.

Regatta, launched in summer 2003 and Insignia, its nearly identical sibling that was introduced in spring 2004 really set the tone for Oceania's unique style -- and Nautica, which has received even newer, fresher touches -- continues in the same tradition. The company spent some $10 million-plus to refurbish these late-1990s vessels, and it shows. Public rooms, including restaurants, are graceful and elegant. The newly redone pool area is now surfaced in teak and boasts teak furnishings (including a fabulous double sunbed). Cabins have been tweaked with much more comfortable bed-wear and mattresses.

The big news for Oceania in 2007 its acquisition, in February, by New York-based Apollo Management, L.P., an investment company that specializes in private equity, debt and capital markets. Quickly following that move, the line placed orders for its first-ever newbuilds. The 1,260-passenger vessels, to be built at Italy's Fincantieri shipyard, will debut in 2010 and 2011.

Overall, Oceania has managed to create a luxury experience -- particularly in the areas of cuisine and service -- at a mid-market price point. Ultimately, the company offers one of the industry's best value-for-money options in cruising.

 

 Princess CruisesAbout Princess Cruises

What began as the little cruise line that could has evolved into a cruise industry giant. Beginning its operations with a 6,000-ton converted ferry chartered from the Canadian Pacific Railway as a small luxury liner between Los Angeles and the Mexican Riviera in 1965, Princess Cruises now has 16 ships sailing the globe on approximately 100 itineraries that range from 1 to 107 days and visit some 280 ports.

Princess Cruises' fleet is among the industry's most contemporary: The line has launched half of its ships in the 21st century. In 2002, the company acquired three vessels from now-defunct Renaissance Cruises: the rechristened Tahitian Princess, Pacific Princess and Royal Princess. Most recently in 2007, the line launched Emerald Princess, and its sister ship, Ruby Princess, is due to sail in the fall of 2008.

Princess is now part of the industry's giant Carnival Corporation, a merger that occurred in 2003 when Carnival acquired Princess' parent company, U.K.-based P&O Cruises, in a hostile takeover tug of war with Royal Caribbean Cruises, Ltd. From what we've seen, the operation of the line has, by and large, remained the same although some repeaters say they are starting to notice the Carnival influence.

 

Regent Seven Seas Cruises About Regent Seven Seas Cruises

The current company, based in Ft. Lauderdale, was formed in 1992 as a result of the merger between two one-ship lines -- Radisson Cruises and Seven Seas Cruises. The former contributed the Radisson Diamond, the industry's only twin-hulled ship, and the latter operated Song of Flower (both have since been retired from the fleet).

Since the late 1990's, the line has grown steadily, adding Paul Gauguin in 1997, Seven Seas Navagitor in 1999 and Seven Seas Mariner (the world's first all-suite, all-balcony ship) in 2001. The 700-guest Seven Seas Voyager, the line's second all-suite, all-balcony ship, entered service in April 2003.

In 2006, Radisson Seven Seas Cruises underwent another name change to become Regent Seven Seas Cruises.

During this time, the cruise line was owned by Minneapolis-based Carlson Hospitality Worldwide, one of the travel industry's largest hospitality companies. But in late fall 2007, New York-based Apollo Management, L.P., signed an agreement to acquire Regent Seven Seas Cruises. The deal closed in winter 2008. Regent Seven Seas is anticipated to continue, business as usual, from its Ft. Lauderdale headquarters under the leadership of Mark Conroy, the cruise line's longtime company president.

Changes in Regent Seven Seas Cruises' ownership shouldn't affect passengers too much. But over the past few years, more significant evolutionary features have indeed taken place. For one, the fleet of four ships has received significant upgrades that include wireless capabilities (and improved computer connections), new bedding featuring down comforters and Egyptian cotton linens, and Regent-branded bathroom amenities. Staterooms also got flat-screen televisions, DVD players and new clocks. Higher-end suites received iPod music systems (with Bose speakers) as well. And cell phone access is now available even at sea.

 

 Royal Caribbean InternationalAbout Royal Caribbean International

Editor's Note: Royal Caribbean has announced that it is toughening its smoking policy. Beginning in January 2008, smoking will be prohibited in all staterooms and suites aboard all ships except Legend of the Seas, Rhapsody of the Seas and Splendour of the Seas; those three will follow suit in the summer of 2008. However, passengers can still light up on stateroom and suite balconies. Royal Caribbean will also designate one lounge on each ship in its fleet as completely non-smoking.

The world's second-largest cruise line, Royal Caribbean International (originally Royal Caribbean Cruise Lines) began in the late 1960's as a consortium of Norwegian ship owners who wanted to get in on the rapidly expanding American market. Ever since their first ship, the brand-new Song of Norway (no longer in the fleet) debuted in 1970, the company has prided itself on introducing new shipboard innovations. After completing their first three ships (the others were Nordic Prince and Sun Viking) by 1972, Royal Caribbean "stretched" their first two ships and built the much larger Song of America in 1982. These early Royal Caribbean ships became the prototype for virtually all cruise ships since.

But, Royal Caribbean's biggest splash came in 1988 with the monumental Sovereign of the Seas, the very first mega-ship of the modern era. While only mid-sized by today's standards, at over 70,000 tons, Sovereign of the Seas was massive in its day, and completely dwarfed every competitor of the era. The most sensational feature -- aside from sheer size -- was the introduction of the first modern shipboard atrium, complete with glass elevators and a grand piano, reminiscent of an opulent hotel -- but, with a view no hotel could match.

Not content to wait for other lines to catch up, the even larger sister ships, Monarch of the Seas, and Majesty of the Seas, followed in quick succession, along with the smaller Nordic Empress, the first ship designed for cruises shorter than a week. Royal Caribbean also bought Admiral Cruises, a company specializing in short cruises, and turned their nearly-new Stardancer into Royal Caribbean's Viking Serenade after a massive refit. (To date, Viking Serenade, which left the fleet in 2002, remains the only ship to fly the Royal Caribbean flag that wasn't built for the company.)

By the early 1990's Royal Caribbean moved on to another challenge: designing ships for use outside their traditional cruising grounds in the Caribbean. While they'd sent some of their oldest, smallest ships farther afield to destinations like Alaska and Europe -- Royal Caribbean hadn't built a ship specially designed for worldwide cruising. This changed in 1995 with the introduction of Legend of the Seas, a spectacular new ship that brought Royal Caribbean into a whole new era. Smaller than the Sovereign-class ships, Legend, was by far the most luxurious ship Royal Caribbean had ever built, with bigger cabins, more space per passenger and a wider variety of public areas and open decks. The popular shipboard mini-golf course was introduced, as was Royal Caribbean's now-signature adults-only indoor/outdoor pool area, the Solarium, one of the most impressive shipboard spaces that had been built to date. Legend was closely followed by its sister, Splendour of the Seas, and then by two pairs of slightly larger near-sisters; Grandeur and Enchantment of the Seas, and Rhapsody and Vision of the Seas.

At the same time, between 1995 and 1999, the company disposed of the four original ships, and replaced them with the new Vision-class ships designed specifically for worldwide itineraries.

Having established itself outside the Caribbean, it was now time for Royal Caribbean to turn back to developing its core market. In the mid 1990's, as the Vision-class ships entered service to rave reviews, the company began planning a new ship that would redefine the cruise industry as much, if not more than Sovereign of the Seas had in the previous decade. Code-named "Project Eagle," the ship began sailing in 1999 as Voyager of the Seas-- and completely blew away every mega-ship that had come before. With features like an ice rink, rock wall, and indoor promenade, Voyager of the Seas was the most innovative ship design in decades, the first ship that genuinely felt more like a resort than a ship. Four ships would follow, and the Voyager-class became the defining mega-ship design of the early 21st century.

Meanwhile, four Radiance-class ships were built in the early 2000's as a follow-up to the Vision-class vessels of the 1990's. Similarly designed for worldwide cruising, they are larger, with more balconies, dining choices, public areas, and greater luxury all around.

The company's two most recent projects have been a updating of existing older ships, and the new Freedom-class design. The company has begun huge refits of Monarch of the Seas, Empress of the Seas (formerly Nordic Empress), Sovereign of the Seas, Enchantment of the Seas (including a "stretch" of Enchantment), and Majesty of the Seas as well. But, the big news recently has been Freedom of the Seas, an enlarged, enhanced version of the Voyager-class design that introduces new features like a water park to the array of Voyager-class amenities. Freedom of the Seas also narrowly reclaimed the title of "largest passenger ship" for Royal Caribbean, surpassing the Queen Mary 2 in tonnage (but not length or width). The Freedom-class also includes Freedom's sister ship, Liberty of the Seas, as well as Independence of the Seas, debuting in 2008. More refits of older Vision-class ships are also likely in the near future.

But, the biggest thing on the horizon for Royal Caribbean -- quite literally -- is the ship code named Project Genesis, set to enter service in 2009. At over 50 percent larger than Freedom of the Seas, Genesis will once again mean that a Royal Caribbean ship is the biggest in the world. (Only a few supertankers exceed the size of Genesis or a Freedom-class ship.)

 

Seabourn Cruise Line About Seabourn Line

Seabourn Cruise Line was founded in 1987 to compete in the ultra-luxury cruise market. It was originally intended to be named "Signet Cruise Line," but a ferry company in Texas owned that name and refused to give it up. Seabourn's first voyage was in November of 1988 on the newly built Seabourn Pride. Carnival Corp. purchased 25 percent of the company in 1991, an additional 25 percent in 1996, and in 1998, a consortium, which included Carnival Corp., purchased Seabourn and merged its operations with Cunard Line. At that time the fleet included its three present ships plus Seabourn Goddess I and II (which left in 2002 and are now Sea Dream Yacht Club's Seadream I and Seadream II) and Seabourn Sun (which left in 2002 and is now Holland America's Prinsendam). Carnival Corp. bought the company outright in 1999 and Seabourn became one of their "world's leading cruise lines." The six Carnival Corp's Cunard operations separated from Seabourn's in 2004 and moved to the corporation's newly purchased Princess Cruises (now the seventh of the "world's leading cruise lines"), and Seabourn now operates independently from other Carnival Corp. brands.

Seabourn has ordered two 32,000-ton, 450-passenger vessels to be delivered in 2009 and 2010, and will cost $250 million each. The ships will be designed by Bjron Storbraaten -- of Silversea alum -- and built at Genoa's T. Mariotti S.p.A. shipyard. Both ships will be "green ships," meaning they will be using wastewater treatment technology.

The cruise line garnered worldwide attention in 2005 when Seabourn Spirit successfully fended off machine gun fire and rocket propelled grenades during a Priate attack off the Somalian Coast. Passengers were moved to the dining room and served coffee by the unflappable waiters during the early morning incident -- talk about grace under fire!

 

 SeaDream Yacht ClubAbout SeaDream Yacht Club

SeaDream Yacht Club, a small entrepreneurial company, set up shop in August 2001 and a month later took possession of two luxury ships originally known as the Sea Goddess I and II. The line offers "ultra-luxury cruises on mega-yachts," and potential cruisers need only look to see who's in charge here to get an idea of what's in store for them. The owner of SeaDream is Norwegian industrialist Atle Brynestad, at one time the largest shareholder of the old Royal Viking Line and the founder, in 1987, of Seabourn Cruise Line. Chairman, CEO and co-owner is Larry Pimentel, who worked for Brynestad as the president of Seabourn. That luxury line is now owned by Carnival Corp., which sold the two 116-passenger ships to Brynestad and Pimentel.

Now named SeaDream I and II, the vessels were gorgeously transformed.

SeaDream promotes its style of cruising as "yacht-like" with a "resort-casual" dress code (read: no formalwear required) and upscale cuisine and amenities. "We are not a cruise line" is the mantra repeated by top executives who also tout the hallmarks of the vessels: "unstructured and free-form." That means itineraries are somewhat flexible, allowing the captain to linger in a port if passengers wish or to depart early if rain spoils plans. Beverages, shore excursions and tips are included in the cruise fare. Seating is open for meals, and caviar and champagne are always available -- even in the surf during beach visits.

 

 Viking River CruisesAbout Viking River Cruises

Established in 1997 by a Dutch and Swiss Consortium, Viking River Cruises is the world's largest river cruise line, with 23 ships sailing the rivers of Europe, Russia and China. River cruising is an intimate, up-close way to explore your destination. Viking River Cruises' ships average just 150 passengers, and often dock right in the heart of town, providing "walk off your ship" access into Europe.

Another perk: guided shore excursions in each port of call are included in passengers' cruise fares.

 

 Windstar CruisesAbout Windstar Cruises

The big question to ask about Windstar Cruises, these days, is what's new? After all, the cruise line, formerly owned by Holland America Line, was purchased this spring by Ambassadors Cruise Group, a subsidiary of Newport Beach-based Ambassadors International. That company also owns Majestic America Line (which operates U.S. river ships such as Delta Queen and Empress of the North).

If, at the time, Windstar loyalists looked at the company's statement -- that there'd be no outward changes to the operation of its fleet of three, uniquely masted sailing ships -- we can report with confidence some six months later that indeed, there's been little noticeable change.

Windstar Cruises sleek masted sailing ships, with computer-directed sails, offer an intriguing balance of sophisticated pampering, exceptional service, and luxurious amenities -- all amidst an oh-so-casual atmosphere. Passenger to crew ratios are a high 1.5 to 1, and a superb level of personalized service is the result.

The cruise line's debut took place in 1986, when Wind Star (the first commercial sailing ship to be built in 60 years) set out on its maiden voyage. Wind Spirit followed in 1988, Wind Song debuted in 1987 and Wind Surf, built in 1990 as Club Med I, joined the fleet in 1998.

Alas, Wind Song, which was dedicated to a French Polynesia itinerary, was completely destroyed by a fire in 2002 (fortunately, there were no passenger or crew fatalities), and the ship has not been replaced. However, Windstar has been actively committed to refurbishing and upgrading its existing ships via various programs. Improvements have targeted cabins, public rooms and below-deck mechanical operations.